Use a QR Code to Stand Out From the Crowd
By Alison Doyle, About.com Guide
You’ll find QR codesalmost everywhere – in magazines and newspapers, on signs and posters, and even on billboards. Companies use them to promote their products and services and to direct consumers to websites where they can get more information.
QR Codes on Resumes
A new trend is for job seekers to include a QR code on their resume or business cards. It’s not required, of course, but it can be a way to add a coolness factor to your resume and get your resume a second glance from a hiring manager.
In this competitive job market, it can give you a competitive edge and help differentiate your resume from the competition. If you’re job searching, you can do the exact same thing that companies are doing and provide more information about yourself to hiring managers and others who scan your QR code.
How to Use a QR Code on Your Resume to Stand Out From the Crowd
Here’s more on using QR codes on your resume or business card to stand out from the crowd with a QR code on your resume from James Alexander, Chief Executive Officer, Vizibility, Inc.
To catch an eye: QR codes are widely used on everything from movie posters to fast food placemats, but they’re still relatively novel on resumes. This can work in your favor, especially in an economic downturn when every job opening attracts scores – if not hundreds or thousands – of applicants. It can help you attract the hiring manager’s attention, which is the crucial first step in getting hired.
Botox for your resume: QR codes have a definite coolness factor, and their use instantly brands you as tech-savvy – as someone who embraces emerging technology. This can give you an edge. If you’re an older job applicant, QR codes can help inoculate you against age discrimination by underscoring that you’re open to innovation.
Help hiring managers find the real you: Did you know that around 2,000 people on LinkedIn share a name with someone on the FBI’s 10 Most Wanted List? This can lead to a serious case of mistaken identity since the vast majority of hiring managers conduct Google searches on job applicants. QR codes are a great way to direct hiring managers to a site containing relevant links that showcase your thought leadership, career accomplishments, online portfolio or profile on professional sites like LinkedIn.
A new way to look good on the small screen: These days, more than half of all online searches originate from a mobile device. QR codes are designed to be scanned with a mobile device, and there are free and affordable services that can enable you to quickly and conveniently build a mobile mini-site to showcase your talents and achievements. QR codes can serve as a gateway to your mobile-optimized site.
Check out who’s checking you out: With the right administrative tools, you can receive text or email alerts to monitor scans performed on your personal QR code, including the number of scans and geographical points of origin. This can help you gauge interest in your resume. Additionally, when a user scans a QR code, the URL is saved in the user’s mobile device, which can be an added advantage.